Adidas earlier this year announced its plans to offer a new miZX Flux service that allow users to print their photos on their shoes. That service has now gone live and is available to customers in the US.
The service uses an iOS (or Android) app to select the shoe size and process other details about the order. Users can import a photo from their camera roll of take one on the fly. The photo can then be cropped and scaled to fit the shoe.
Once created, you can share your design on social networks or saved to a “shoebox” in the app. Adidas also provides printing guidelines, such as no text-heavy images, to optimize the looks of the final product. It also checks each order to ensure no copyrighted material is used on the shoes.
Custom printed shoe prices start at $110 and are available now in the US. It also will be available in Austria, Belgium, Denmark, Finland, France, Germany, Ireland, Italy, the Netherlands, Spain, Sweden and the United Kingdom.
